Recent Work


Omnichannel, campaign-specific work examples available upon request.

I had the honor of screening my short film, SUGAR, in Europe at the annual Lisbon Motorcycle Film Festival as an official selection. It was a bit of a surprise that I had to get on stage and speak afterwards, but I made sure to practice some Portuguese in my hotel room the night before.

Description: Sugar examines the unbreakable bond between two men and their motorcycles, bound by the weight of type one diabetes yet finding an escape on the open road. For Neil, diagnosed at sixteen alongside meeting his lifelong partner, Kayla, the journey has always been one of duality – love and disease, independence and reliance. Steven, raised by his mother who later shared his diagnosis, grew up seeing resilience as both burden and gift. Now married with two sons, he rides to shift gears and perspectives, reconnecting with himself along the way. Every mile is a rebellion against the weight of diabetes, a push toward something greater. Sugar is a testament to pushing beyond the burdens of a disease to explore the joys life has to offer.

Directed the marketing campaign and brand strategy for the launch of the all-new MD-Series ride-on trowels.


Creating video content that tells a brand story has become a passion of mine. In December 2018, I filmed, directed and fully edited interview testimonials from Authorized SCA Trainers (ASTs) to promote the career-advancing benefits that SCA Education provides.

Below is the first interview:

You never know where working as a barista or AST might take you! In this video, Lenka tells us about her professional journey and being an authorized SCA trainer. More information about ASTs here: https://sca.coffee/education/trainers

Below is a video that I created to promote Re:co Symposium. Re:co is an event for thought leaders from the coffee industry to exchange ideas and formulate new strategies for a sustainable future for specialty coffee.

I created this video to promote Re:co Symposium. Similar to a TED Talk, Re:co is a gathering of experienced coffee professionals to share new ideas and solutions for the industry.

 

Social Media Content:

In recent months the tenuous sustainability of specialty coffee has been highlighted by severely declining prices and a tremendous outcry from coffee producers around the world. The Board of Directors of the SCA made a decision to take a more active stance in addressing this issue and directed staff to explore possibilities for focusing additional resources.
Created for the 2018 holiday season.
 
Uploaded by Danny Marmaduke on 2018-05-17.
 
 
This video was utilized on social media to promote a European trade-show that holds the title of being the largest industry trade-show in Europe. *Videos are optimized/scaled for Instagram which reduces the overall resolution when viewing in Youtube.
 
Uploaded by Danny Marmaduke on 2018-05-17.
 
 
 

Online Commercial:

I collaborated with a group during an agency simulation class in college to produce this advertisement for MedlinePlus. My contributions to the ad were the storyline, white-space setting, and writing the script. The ad was filmed and produced by the film department at Columbia College Chicago. 

This is a commercial created during a PR Agency class for Columbia College.